Company Ethos

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APIED’s fundamental philosophy is that organisations and individuals should do all they can to minimise their footprint on the planet whilst ensuring a sustainable lifestyle for all its inhabitants.

We believe in climate change simply because it has been a continuing part of this planet’s history since its creation and will continue to be until the planet’s demise several billions of years into the future. We do not enter into the argument of whether climate change is exacerbated or influenced by human activity at any point in time. If we minimise our footprint, then we minimise the impacts we may or may not have.

On an environmental front, we are very concerned that burning fossil fuel and forests and wood is causing the rapidly increasing acidification of the world’s oceans, rivers and lakes. This fact is irrefutable. Acidity of the world’s oceans has increased by 30 per cent in the past two centuries. At present rates, it will be 150 per cent by 2100. This will destroy the life within our oceans and the oxygen making capabilities of all water ways. The death of the world’s oceans results in the death of all life on the planet.

APIED does not advocate solar or wind as replacement energy solutions to fossil fuels. The wind and sun are environmentally friendly. How we convert them into energy is not. Both systems use highly toxic chemicals which cannot be safely disposed of at the end of a solar panel or wind turbine’s life. They are only efficient under specific weather conditions and require massive subsidies to survive. In Europe, $40 billion is currently spent on subsidies each year for the solar and wind industries – money far better directed to education, health and social services.

In Australia, energy subsidies for solar and wind will cost $21.6 billion by 2020. Seventy per cent of all electricity generated in Australia is used by industry. The electricity component as a percentage of the end cost of a manufactured product can be as high as 80 per cent with aluminium and 30 per cent in motor vehicle manufacturing from producing the raw materials to the end product. That is 3 times the labour costs. Currently, Australia has the third highest electricity costs in the world and a rapidly declining manufacturing base.

The problem for the Australian Government and some State Governments is that they are heavily reliant on revenues from coal production to sustain their budgets. Hence there is a need for a balance with any new technologies to both replace the burning of coal because of its CO2 emissions, but also to find far more environmentally friendly uses for coal to sustain its productive life for as long as possible.

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